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Nestle is all set to launch its new vegan burger. The company is going to release an organic plant based patty, Incredible Burger, under the brand name Garden Gourmet.
This will be a new addition in Nestlé’s dairy free food and beverage series of products. Other products include purple milk which is made from blueberries and walnuts, and blue latte featuring spirulina algae rich in antioxidants and minerals.
The meat free burger will be made from wheat protein and soya. In 2017, Nestle acquired vegan and vegetarian food company Sweet Earth, this year it acquired a majority stake in Latin American organic plant based food company Terrafertil. Nestle is in the process of integrating its existing brands for vegan consumers like Haagen-Dazs’s non-dairy ice-cream. Protein packed vegan coffee smoothies were launched recently under its Nescafe brand name. Half of the protein that nestle uses comprises of plant sources, reported The Edge.
Garden Gourmet, is the brand name under which the Incredible Burger will be launched, has earlier made meat free renditions of cheeseburgers, sausages, bratwurst, nuggets and schnitzel.