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APEDA has planned promotion of Indian millets across international trade fairs and hold B2B meetings for the year 2023
The Agricultural & Processed Food Products Export Development Authority (APEDA) has been entrusted with the task of promoting Indian millets in the international market, as per Minister of State in the Ministry of Commerce and Industry, Anupriya Patel.
APEDA has published e-catalogues for 30 major millet importing countries and for 21 millet-producing Indian states. The e-catalogues have information on individual country profile; Indian millets and millet value-added basket; millet production scenario, India’s export of millets; international standards of millets; and contact list of exporters, startups, FPOs, importers, and Indian missions in the country.
A knowledge book titled “Superfood Millets: A $2 Billion Export Opportunity for India” has been published by APEDA, in association with a knowledge partner. This book will help the prospective exporters of millets.
In order to reorient APEDA and enable it to effectively pursue market access, provide commercial intelligence, promote quality and adherence to standards in agriculture exports, and handle Sanitary and Phytosanitary Measures (SPS) issues, the government has approved restructuring of APEDA. Creation of 20 new posts has been approved under the restructuring plan.