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The new line is an extension of the Smirnoff brand and includes four flavour varieties – watermelon lime, pineapple orange, raspberry peach, and strawberry dragon fruit
Diageo has launched a new range of ready-to-drink vodka soda beverages called Smirnoff Smash Vodka Soda. The new line is an extension of the Smirnoff brand and includes four flavour varieties – watermelon lime, pineapple orange, raspberry peach, and strawberry dragon fruit. Each can contain 100 calories, and the beverages have an ABV of 4.5 per cent. The new range is now available in retailers across the US.
Julie Yufe, SVP of rum and vodka at Diageo, said, “Our new Smirnoff Smash Vodka Soda continues the legacy of unparalleled flavour innovation…Smirnoff brings people together to share delicious cocktails and Smirnoff SMASH Vodka Soda is here to champion that same spirit.”
With a thrilling and unexpected collision of two bold flavours in one can and 100 calories each. Available in Watermelon Lime, Pineapple Orange, Raspberry Peach and Strawberry Dragon Fruit, these gluten-free RTD offerings are sold in a variety of packs, the suggested retail price is $17.99 per 12-pack or $8.99 per 6-pack.