• September 8, 2026

28 Black Energy Drink opens online store

Already available in 26 countries, 28 BLACK introduces its signature Acai and bestselling Gummibär flavours

Energy drink 28 BLACK – through its partner Indicart Retail Services – has officially launched its Indian online store, www.28black.in, making its products available for purchase online to consumers across the country.

“With an ambitious and young demographic, India is a market full of energy, a perfect match for an energy drink like 28 BLACK,” said Daniel Geuther, CEO, Yinbev Beverages India, the exclusive importer of 28 BLACK in India. “We couldn’t be more excited to finally bring 28 BLACK to the Indian consumers. I am convinced that Indians will love the unique taste and brand lifestyle that defines 28 BLACK.”

Already available in 26 countries, 28 BLACK introduces its signature Acai and bestselling Gummibär flavours wrapped in the brand’s distinctive black-and-gold design that sets the brand apart in the international energy drink landscape. The brand has also been recognized for its excellence in design, frequently receiving the Red Dot Design Award for brand and communication design.

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